PAMA is a pomegranate liqueur produced PAMA Spirits Co. of Bardstown, Kentucky, United States, a subsidiary of Heaven Hill Distilleries, Inc., also based in Bardstown, Kentucky.
PAMA is marketed as "the world's first true pomegranate liqueur." According to PAMA Spirits Co., it is made from the juice of California pomegranates, premium vodka, and a touch of imported tequila.
The liqueur is red in color and has a flavor that is both sweet and tart. It is 17 percent alcohol by volume.
PAMA is promoted as a mixable liqueur, suitable for martinis, mojitos, mimosas, cosmopolitans, margaritas, and other similar cocktails.
PAMA received a four-star rating in the June 1, 2006 issue of Spirit Journal.